F&F Webinar
Learn how to turn yourcustomers into investors
How consumer product founders are legally turning loyal customers into equity investors.
An educational webinar for consumer product founders ($100K–$20M in revenue) who are considering an equity crowdfunding campaign, or just want to understand the option.
In partnership with
Wednesday, September 24, 2026
11:00 AM MT · 1:00 PM ET · 10:00 AM PT · Live on Zoom · Free
Jeff Erickson
Founder & General Partner, F&F Ventures
Joe May
Startup Attorney, May Law Group
Save your seat
Registration is free. You’ll get the calendar invite and Zoom details by email.
What you’ll learn
Your customers already believe. Let them invest.
01
What equity crowdfunding is, and when it beats a traditional round
02
How to turn your customer base into your cap table
03
How VCs actually view equity crowdfunding alongside a traditional raise
04
The legal side: what a campaign actually requires
05
Live Q&A with Jeff and Joe